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Market Research & Validation | Ace Vision Consulting

Market Research & Validation

Before you build, hire or invest - validate.

Most startups fail not because of poor execution, but because they launch without clarity on market demand, competitive reality, unit economics and operational feasibility.

This service is designed to help founders answer the most critical question before launch:

"Is this business worth building - and how should it be built?"

We conduct a deep, consulting-grade assessment to validate your idea, reduce risk and create a clear go/no-go decision framework.

What We Evaluate

Market Opportunity & Demand

  • Market size (TAM, SAM, SOM)
  • Customer segments and buying behaviour
  • Demand validation and willingness to pay
  • Market trends, gaps and white spaces

Competitive & Industry Landscape

  • Direct and indirect competitors
  • Competitive positioning and differentiation
  • Pricing benchmarks and revenue models
  • What competitors are doing right - and where they're vulnerable

Business Model Validation

  • Revenue streams and cost structures
  • Unit economics and margin analysis
  • Scalability and sustainability of the model
  • Key risks and assumptions

Go-To-Market & Commercial Strategy

  • How competitors entered and scaled in the market
  • Ideal GTM strategy for your business
  • Distribution channels and partnerships
  • Customer acquisition and early traction strategy

Operational & Manufacturing Feasibility (for Product Businesses)

  • Manufacturing or sourcing requirements
  • Supply chain complexity and dependencies
  • Vendor identification and cost implications
  • Operational readiness assessment

Team, Capability & Execution Readiness

  • Core roles required to launch and scale
  • Hiring roadmap and org structure
  • What to build in-house vs outsource
  • Execution gaps founders need to address

Financial & Investment Planning

  • Capital requirements (pre-launch and post-launch)
  • Break-even and runway analysis
  • Investment staging and fund utilisation
  • Alignment with investor expectations

What You Get

Our comprehensive assessment delivers actionable insights and a clear roadmap for your business.

A clear feasibility verdict: proceed, pivot, or pause

Clear go/no-go decision framework based on comprehensive analysis

A validated business model, not assumptions

Data-backed business model with proven market validation

Market-backed pricing and positioning clarity

Competitive analysis informing your market positioning

Operational and hiring roadmap

Detailed execution plan for scaling your operations

Investor-ready insights and logic

Comprehensive analysis that aligns with investor expectations

Reduced risk before committing time and capital

Minimized uncertainty through thorough market validation

Who This Is For

Our Market Research & Validation service is designed for:

First-time founders validating an idea

Founders entering a new or unfamiliar industry

Businesses planning a new product, brand or vertical

Startups preparing for investor conversations

Founders unsure whether to scale, pivot or pause

Validate Your Business Idea

"We don't give opinions. We give you clarity backed by data, logic and real-world execution insight."

Get the clarity and confidence you need to make informed decisions about your business. Let's discuss how we can help validate your idea.

Schedule a Discovery Call

Monday - Saturday : 10 am - 7 pm

Your Virtual COO. Your Execution Partner. Your Startup Advantage. Where clarity meets execution and ideas become real businesses.

816-A,

Shastri Nagar, Dadabari Kota, Rajasthan 324009

Email: info@acevisionconsulting.com

Phone: +91 7300182082

© 2026 Ace Vision Consulting